Reykjavík International Film Festival: Screening ‘The Other Side of the Poster’

The Other Side of the Poster | Druga strona plakatu, Poland, 2010, 52′
Directed by Marcin Latałło
Produced by Wojciech Szczudło – Studio Filmowe Kalejdoskop

This film will be the first documentary about one of the most important graphic movements of the XXth Century: the Polish Poster School. It became a phenomena world-wide in the 1960-70’s. Polish posters expressed the freedom of their creators in the communist times. The posters, present in everyday life and linked to the cultural and historical events, also tell the story of post-war Poland, of censorship in the communist times and the ways artists found to bypass it, of the relationships of Poland with the rest of the world, especially with France, many of the famous Polish poster artists emigrated there and where many famous French graphic designers first studied in Poland. Now Poland has integrated the European Union, what is the place of the heritage of the post-communist countries in the contemporary culture, dominated by mass entertainment and the market laws?

  • Reykjavík International Film Festival I RIFF

Reykjavík International Film Festival is an independent nonprofit organization. The festival shows a wide range of dramas and non-fiction films from over 40 countries. It highlights independent filmmaking from all over the world, with a special emphasis on up-and-coming filmmakers. RIFF encourages the interaction of film with other art forms by organizing concerts, exhibitions and more.

The 2017 edition of the festival will take place from the 28th of September until the 8th of October.

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